The company offers a range of employee benefits including:

• Cashless medical insurance for employees, spouses, and children
• Accidental insurance coverage
• Life insurance coverage
• Five-day work week
• Company-paid lunch
• Company-paid transportation
• Access to online learning platforms such as Udemy and LinkedIn Learning
• Retirement benefits including Provident Fund (PF) and Gratuity
• Sodexo benefits for income tax savings
• Hybrid work from home policy*

* The Hybrid work from home policy is applicable to specific business groups/departments and is subject to change, review or discontinuation at any point in time at the discretion of the management.

About us: Founded in 1959, FCI embarked on a humble journey as a small typing college before expanding into quick printing services and eventually venturing into transaction print and mail services. As businesses increasingly turned to digital communication, FCI underwent a successful transformation from physical to digital communications.

Today, we are a leading player in the Customer Communications Management industry, offering products and services that help organizations deliver exceptional customer experiences. With over six decades of experience in handling both physical and digital communications, FCI is well-positioned to provide critical communication solutions to consumer-facing businesses worldwide.

Broad Function: We are seeking an analytical thinker with an audience-first mindset to fill the position of Content Writer/Sr. Content Writer. The ideal candidate should have a deep understanding of the B2B content marketing space and possess the ability to leverage data to develop a content strategy aligned with specific business goals and objectives.

If you are passionate about crafting top-notch and captivating content that delivers tangible business results, we would love to have you join our team!

As a Content Writer, your responsibilities will include:

• Developing, managing and executing a comprehensive content strategy and content calendar.
• Collaborating with cross-functional teams to create various types of content such as case studies, whitepapers, landing pages, offers, and more.
• Conducting research and ideating to produce engaging content assets such as blog posts, e-books, infographics, emails, newsletters, social media posts, and sales collateral.
• Repurposing existing content and creating new ideas for content marketing and lead generation.
• Writing video scripts to support the content strategy.
• Implementing SEO best practices to improve content visibility and organic traffic.
• Ensuring that all content is optimized to drive traffic, engagement, and leads.
• Providing assistance to team members on other written materials as needed.
• Managing freelance writers when required.
• Taking ownership of content delivery to support product or marketing projects, including email campaigns and sales collateral.

• 7-9 years of experience in content writing or marketing communication, preferably in the B2B and software/IT domain.
• Demonstrated ability to learn quickly and adapt to changing circumstances.
• Strong understanding of which platform is best suited for different types of content.
• Proficiency in conducting secondary research.
• Good time management and interpersonal skills.
• Data-driven approach with a good understanding of Google Analytics, social media analytics, and other relevant tools.
• Experience in online community building.
• If you meet these requirements and are passionate about creating exceptional content that resonates with the target audience, we would love to hear from you!